En dan staat daar tegenover een marketingsysteem met totaal geen onderlinge samenhang,
Weet iemand wat hij precies bedoelt met "" samenhang".... og gewoon weer blabla?
niemand weet van elkaar wat hij doet,
Uit je duim? Of denk je dat je baas niet weet wat je doet?
óf die iets doet,
Uit je duim? Of denk je dat je baas niet weet DAT je nix doet?
iedereen kan de ander zijn functie zonder meer overnemen
,
Mooie structuur hè?
er is geen enkel onderscheid in onderlinge taakverdeling, iedereen doet alles,
Eerlijk hè?
Jij wast af en ruimt op en je baas gaat met de klanten om......!
(ERG verstandige verdeling van hem....
)
en dan nog met een overschot aan mensen met lagere inkomsten
Vind je dat ook zo fijn voor ze?
lief van je!
maar toch als gevolg een hogere marktprijs.
Leg DAT nou nog eens uit want ik weet ZEKER dat meerdere mensen dat niet begrijpen....!
So be it
A market study in the record shows that of 37 brands of laundry detergent, Amway's product, with only a very small market share and no national advertising, was third in brand loyalty. (Cady, Tr. 5823) Amway's dishwashing liquid soap led all 16 brands surveyed in consumer acceptance. (Cady, Tr. 5819¬22) In each of the markets for automatic dishwasher detergents, detergents for fine clothing, bleaches, rug cleaners, and laundry additives, Amway's products were second in brand loyalty. (Cady, Tr. 5822) Professor Cady, a marketing specialist from the Harvard Graduate School of Business Administration, testified that (Tr. 5823):
What this means overall is that consumers are obviously well served by the products that Amway supplies them with. In fact, they are so well¬served, in the face of a large number of available substitutes,
[72] Amway has achieved this consumer acceptance for its products while having no more than 1.7% of any market in which it competes (RX 406) and while spending a total of about two million dollars for advertising and sales promotion for the years 1972 through 1975, while its top five competitors were spending about 2.3 billion dollars for that purpose. (RX 410 to RX 413)
187. Amway, through its distributors, provides services to consumers not readily available when products are purchased at a retail store. Amway has a 100% money¬back guarantee which permits a customer who is not satisfied with an Amway product to return it with the choice of replacement, repair, credit, or refund of full purchase price
In less than 20 years, the respondents have built a substantial manufacturing company and an efficient distribution system, which has brought new products into the market, notably into the highly oligopolistic soap and detergents market. Consumers are benefited by this new source of supply, and have responded by remarkable brand loyalty to Amway products. (Finding 186)
retail prices set for most Amway catalog products were set below the prices for comparable items sold in department stores but above prices charged by discount stores.
Maar toch weet Econon het beter....!